Gloom and Boom

It’s not a typo.  It’s not all gloom and doom unless you decide to get caught up in it.  I attended the Apartment Association of Metro Denver’s Economic Conference this morning and the economists who presented were painting as optimistic a picture as they possibly could.  The whole time I couldn’t help but think of this [...]

The Apartment Industry Arms Race

I’ve not blogged in a while, but this topic keeps coming up almost every day for me.  I see it in marketing, IT and operations on a regular basis.  Essentially, there is a race in our industry to be the first company that can be a one-stop-shop for owners and managers.  The more services a company [...]

How Do You Find Time for Social Media?

I am asked this question quite frequently.  Be it a Vice President of Operations, a Regional Property Manager or a Leasing Agent, everyone wants to know how much time they should spend on this form of media.  The fact is, there is no correct answer to this, but the answer I most frequently give is [...]

Where It’s App

  So the numbers are in for the Apartment Guide iPhone application and on paper it looks pretty good, according to Primedia’s press release earlier today.  Over 230,000 downloads.  Like most of you, I’d like to dig a little deeper and find out how many of those downloads resulted in email or phone inquiries.  I’m [...]

“Under No Management”

And so it begins….   Please read this article before you go any further.   “Corporate Meltdown Leaves Renters in Limbo” My argument to compete against homes for rent written at the end of 2008 is out the window.  Now owners of apartment communities are losing their investments and the fallout is impacting their former residents and will [...]